Higher ed insights on our company’s one-year anniversary
We’ve learned so much.
This year we fulfilled a long-held dream after decades in higher education: We launched our own company. Now we consult with presidents and senior leaders on strategy and communication, and our work has been a joy: fulfilling, exciting, creative and launched at a critical time in higher education. Though our client base is quite broad—public and private, large research universities and small liberal arts colleges, associations and boards—these institutions share many common challenges and opportunities that are affecting higher education in 2017. Here are some of the most prominent themes and trends we have observed over the past year:


ny levels. We have enormous respect for each other—the intellect, creativity, and ambitious thinking that has characterized our work both together and as individuals will now directly benefit our clients. Our work with colleges and universities is both inspiring and satisfying. In addition to our expertise in higher education, we partner with a range of organizations that advance the world’s knowledge, including research institutes, foundations, nonprofits, start-ups, and other entities with a related mission.
Effort counts twice. So says MacArthur Fellow and psychology professor Angela Duckworth in her thoughtful book called Grit. Duckworth studies what it takes to be successful and argues that passion and perseverance – not talent alone, or even primarily – are the critical factors in determining success: whether you are a new candidate at West Point, a scholar, a writer, a potter or a CEO.