Tag Archives: communications

The Power of Video Storytelling for Higher Ed

My film producer friend Josh Buoy and I talked recently about the power of video storytelling for universities: A well-told video story animates the discovery, learning and inspiration that happens every day in our institutions. Videography can help us connect with the subject matter in a more human and more personal way. Film shows us, not tells us about, a university’s transformational power and impact. Here are a few examples:

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6 Good Reasons to Commission Communications Assessments

When my partner and I are hired to provide external assessments for college and universities, we are asked to offer objective perspective on in-house organizational structures, expenditures and effectiveness –based on our many years of experience and knowledge of the industry.

It’s a good idea, and here’s why:

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Communicating in an Age of Anxiety

Leaders across higher education have had a daunting task since the presidential election: How do you help your community navigate through deep anxiety, polarized views, acts of bigotry and, in some cases, physical threats?

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